{"id":80281,"date":"2026-03-31T16:16:14","date_gmt":"2026-03-31T14:16:14","guid":{"rendered":"https:\/\/www.teoresigroup.com\/?p=80281"},"modified":"2026-04-07T14:43:50","modified_gmt":"2026-04-07T12:43:50","slug":"mattia-serafini-award-teoresi","status":"publish","type":"post","link":"https:\/\/www.teoresigroup.com\/de\/news\/mattia-serafini-award-teoresi\/","title":{"rendered":"Fifth edition of the Mattia Serafini Award by Unione Industriali: Teoresi recognized for its ESG campaign with Ogyre"},"content":{"rendered":"\n
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We received a recognition at the fifth edition of the Mattia Serafini Award<\/a> \u2013 promoted by Unione Industriali Torino<\/a> in collaboration with companies from the Chemical & Glass <\/a>and Rubber & Plastic<\/a>s sectors, with the support of the Fondazione Piergiorgio Picco \u2013 for the best campaign on environmental, social, and economic sustainability<\/a> (ESG).<\/p>\n\n\n\n

The award ceremony took place on Monday, March 30,<\/strong> at the Unione Industriali Congress Center, bringing together companies from different sectors committed to enhancing digital communication as a driver of growth and competitiveness.<\/p>\n\n\n\n

The award was collected by Giulia Potenza<\/a>, Corporate Communication Specialist, who led the project, together with Enza Cristiana Reina<\/a>, Corporate Communication and Events Manager.<\/p>\n\n\n\n

The recognition was awarded to the campaign <\/strong>\u201cTeoresi x Ogyre. On a Mission to Clear the Ocean\u201d,<\/strong> <\/em>through which we shared and made visible a concrete commitment to ocean protection.<\/p>\n\n\n\n

The partnership with Ogyre<\/h2>\n\n\n\n

The campaign was born from the collaboration with Ogyre<\/a>, an Italian startup, B Corp and benefit company engaged in collecting marine waste, launched in 2025.<\/p>\n\n\n\n

As part of Teoresi Go!<\/a>, our program dedicated to ESG and CSR initiatives, the partnership had a clear objective: supporting the collection of 1,000 kg of marine waste <\/a>in Indonesia, Brazil, and Italy.<\/p>\n\n\n\n

On a Mission to Clear the Ocean: an integrated campaign<\/h2>\n\n\n\n

To communicate this commitment, we designed an integrated, multi-channel communication campaign.<\/strong><\/p>\n\n\n\n

On the external side, we developed a progressive storytelling <\/strong>supported by media relations<\/strong>, website content<\/strong>, and dedicated editorial formats<\/strong> aimed at making the impact of the message clearer and more accessible, with visuals and videos created together with Kaffeina S.r.l.<\/a>, our creative partner agency.<\/p>\n\n\n\n

Internally, we complemented communication with hands-on experiences involving our colleagues: a beach clean-up activity and a contribution by Ogyre during the OneBeat Conference, Teoresi\u2019s annual conference for the entire Group.<\/p>\n\n\n\n

Campaign highlights<\/h2>\n\n\n\n