It is a software that goes beyond all expectations, the one created by BindingFuture. Specializing in developing customized digital, cloud, web and mobile solutions and part of Teoresi Group since 2023, these days BindingFuture aligns its brand identity with that of Group.
The renewal of the corporate image is not just about formal aspects but also fosters growing synergy with Teoresi. Additionally, it strengthens BindingFuture’s identity, inspired by the computing term “binding,” which means “connection between two elements.” This occurs both within the diverse companies of the Group and in the engineering landscape, where the company acts as a bridge between the present and the future for its clients, facilitating the development of their business and the achievement of their goals.
The rebranding result is the culmination of months of collaboration between Teoresi’s Corporate Communication teams and BindingFuture representatives, who, together with the creative agency SixEleven, worked to develop messages and elements that enhance and contribute to the company’s positioning.
Among the main updates to be seen in the coming days:
- Website
Starting today, the Teoresi Group website features a new section dedicated to BindingFuture, showcasing the integration process between the Teoresi Group companies. This section will be continually updated with company news, project highlights, and case studies that have contributed to BindingFuture’s success.
- New BindingFuture Logo and Coordinated Image
BindingFuture introduces its new logo, designed to reflect the company’s value and identity within the Group. The logo is combined with the Teoresi pictogram, a graphic element common to all Group companies. Notably, the orange square on the letter “I” plays a significant role, highlighting the lateral thinking that is intrinsic to the Teoresi mindset. This modern and functional coordinated image will be applied across all company assets.
- A Stronger Tagline
The tagline “Software beyond expectations” emphasizes BindingFuture’s commitment to designing custom software and providing innovative and high-performance technological solutions that generate tangible value for the client. This phrase encapsulates the company’s specialization and approach, positioning it as a reference in the industry for competence, quality, and creativity. A thorough analysis of client needs and objectives to simplify complex scenarios and address specific requirements, along with constant support, completes the characteristics that define the rebranding message updates.