Technology and creativity: these are the keywords of Teoresi, increasingly central also in 2023.
Turning 35 years old in 2022 and active in its 18 international offices in projects employing cutting-edge technologies, from autonomous driving cars to nanotechnology applied to the medical field, we want to tell our trends for 2023, by relying on the trend of the moment: generative AI applied to the creation of images, that is text-to-image.
This technology, which uses Artificial Intelligence to generate images starting from keywords and text prompts, allows us to represent our 4 trends for the coming year: Smart Mobility, Life Sciences, Railway, Urban Air Mobility & Aerospace. Each of these fields, in which Teoresi operates with innovative projects, is represented by a suggestive image generated by defining keywords and descriptions of a futuristic scenario, which AI then transformed into reality.
With this project we want, at the same time, to wish you a happy new year with a vision for the future: text-to-image, frontier technology for the communication world, able to enhance creativity thanks to Artificial Intelligence, is the technique used to tell a reality which develops technologies becoming part of our daily life in 5, 10, 30 years.
The 4 frontier technologies of 2023
Text-to-image allows us to summarize in 4 evocative images the decisive areas, which will drive innovation in the coming years. It starts with Smart Mobility, a cutting-edge field with the projects developed by Teoresi in assisted and autonomous driving. Serving the medicine of the future, on the other hand, are experiments in the Life Sciences field: for example, nanotechnology applied to cancer diagnosis and therapy. In the coming years, technologies for the innovation of railway vehicles and the entire Railway sector will also be increasingly central. Decisive, finally, is Teoresi’s collaboration with the main players in Aerospace in order to develop technological and compliant solutions designed specifically for the market needs.
The generative AI creative project
The communication project based on images generated by Artificial Intelligence has been designed by Press Play, a communications and PR agency, and its partner Peterman, a multidisciplinary design studio that realized visuals through Midjourney software. Text-to-image sees AI dealing with image production but the art direction and strategy are deeply human.
Together with creativity, Teoresi’s characteristic is trust in the future. Teoresi develops machine intelligence, and the text-to-image puts the creativity of the technology to the test: but innovation lies in people’s hands.
Our goal, also for 2023, is making innovation.
Happy New Year.
Take a moment to explore our wishes for imagining the future.