We received a recognition at the fifth edition of the Mattia Serafini Award – promoted by Unione Industriali Torino in collaboration with companies from the Chemical & Glass and Rubber & Plastics sectors, with the support of the Fondazione Piergiorgio Picco – for the best campaign on environmental, social, and economic sustainability (ESG).
The award ceremony took place on Monday, March 30, at the Unione Industriali Congress Center, bringing together companies from different sectors committed to enhancing digital communication as a driver of growth and competitiveness.
The award was collected by Giulia Potenza, Corporate Communication Specialist, who led the project, together with Enza Cristiana Reina, Corporate Communication and Events Manager.
The recognition was awarded to the campaign “Teoresi x Ogyre. On a Mission to Clear the Ocean”, through which we shared and made visible a concrete commitment to ocean protection.
The partnership with Ogyre
The campaign was born from the collaboration with Ogyre, an Italian startup, B Corp and benefit company engaged in collecting marine waste, launched in 2025.
As part of Teoresi Go!, our program dedicated to ESG and CSR initiatives, the partnership had a clear objective: supporting the collection of 1,000 kg of marine waste in Indonesia, Brazil, and Italy.
On a Mission to Clear the Ocean: an integrated campaign
To communicate this commitment, we designed an integrated, multi-channel communication campaign.
On the external side, we developed a progressive storytelling supported by media relations, website content, and dedicated editorial formats aimed at making the impact of the message clearer and more accessible, with visuals and videos created together with Kaffeina S.r.l., our creative partner agency.
Internally, we complemented communication with hands-on experiences involving our colleagues: a beach clean-up activity and a contribution by Ogyre during the OneBeat Conference, Teoresi’s annual conference for the entire Group.
Campaign highlights
- Campaign launch
- Our press release
- Teoresi x Ogyre: press coverage
- Teoresi Go! initiative
- Campaign results